I've been a fan of the skincare brand S.W. Basics since it launched a couple years ago. The company's minimalist route to a radiant complexion resonates with what I've always intuitively sensed about my skin: if I could just keep my hands off it and give it the essentials it needs to stay healthy, it would take care of itself. Think fewer ingredients in each product, fewer steps in the regime, and more trust that the body's healing processes are superior than anything I can buy in a tube!
Now, S.W. Basics founder Adina Grigore has written a book called Skin Cleanse to help us understand exactly how the less-is-more approach can give us the skin we've always wanted. Adina started her career as a holistic nutritionist so she has an inside-out appreciation for the skin as a living, breathing organ that we can nourish just as we do our other internal systems.
In addition to demystifying skin and debunking a lot of myths that surround it, she provides DIY skincare recipes and a program for a complexion detox to get you glowing like you never imagined possible! Best of all, the book is written in a friendly and approachable style. It's like getting advice from the best friend whose skin you've always envied—and she's finally letting you in on the secrets that will enable you to break those bad skin habits and build some healthy new ones to last a lifetime!
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